Background:
The future came in for a landing at the Siemens Digital Industries Software chalet at the 55th International Paris Air Show, the world’s largest event dedicated to the aviation and space industry. The 2023 event was held June 19-23 at the Paris–Le Bourget Airport, France.
The Opportunity and Solution:
Siemens showcased its latest aerospace and defense industry breakthroughs and demonstrated how it partners with companies around the world to improve air travel, space exploration, and defense; reduce business complexity; and enable innovation in the aerospace industry.
Immersive experiences in Siemens’ innovation center accelerated the customer’s journey to digital transformation. Siemens showcased the success of Sierra Space in using its Xcelerator’s open digital business platform to simulate and optimize the space environment in delivering their state-of-the-art offerings. Siemens highlighted their portfolio of software, automation, robotics, digital connectivity, customer services, and smart infrastructure.
Red Rocket Studios architected the chalet’s (exhibit space) branding making it a first-class experience for its 600+ visitors per day. From the initial approach and throughout the ground- and first-floor experiences, visitors experienced the theme, “Elevate transformation. Expand opportunities,” with Siemens’ “Moving Forward shape” with key visual ever-present, strategically positioned for optimal impressions.
Watch the Video to experience Siemens Advanta at the Paris Air Show.
Siemens at Paris Air Show 2023 | Siemens Software
With a shared passion for transformation, Red Rocket Studios will always respond with, “Mais bien sûr,” when approached by Siemens for event support! Launching projects with Siemens’ success in mind is always at Red Rocket Studios’ top of mind.
About Red Rocket Studios
As a full-service marketing and event production agency, Red Rocket Studios’ broad capabilities and resources allow us to drive greater efficiencies and results for our clients. We invite you to click this link to start the discovery discussion about your next project.
